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Job Description
📋 Description Protect and grow search-driven pipeline by optimizing and implementing GEO and SEO strategy. Monitor and grow Smarsh\'s brand and product visibility across LLM-powered platforms (e.g. Own and execute global SEO, GEO, and AI search strategy to boost organic visibility and pipeline Optimize experiences for traditional search engines and AI-powered discovery platforms (ChatGPT Lead keyword, topic cluster, and entity-based research to expand content authority and Build and maintain prompt libraries to test and track citation performance across product 🎯 Requirements Bachelor\'s degree in marketing, digital strategy, or related field. 5+ years in B2B SEO; SaaS and financial services experience preferred. Proven record of driving pipeline impact from organic and AI-optimized search. Deep understanding of GEO, AEO, and AIEO, and evolving AI-powered search behaviors. Hands-on experience with enterprise SEO platforms: Profound, GA4, Google Search Console, SEMrush Strong knowledge of structured data markup (Schema.org) and entity optimization for AI