Job Description
📋 Description Own and scale core UA channels (AppLovin, Moloco, Unity, Liftoff, TikTok, Snapchat, Reddit Analyze ROAS, CPI, LTV, pLTV, retention and payback per channel and per creative type (UGC Own creative uploads, monitor performance, and lead creative testing and scaling. Optimize for pLTV-flagged, IAP-driving users. 🎯 Requirements Enthusiasm for starting a career in mobile UA / performance marketing. Strong analytical instincts, comfortable reading and acting on data. Bias towards doing: builds campaigns and analyses them, picks up new platforms fast. 🎁 Benefits Equity in Almedia for Berlin-based employees. Central Berlin Office and in-office culture. Transport subsidy, breakfasts and lunches, language learning, Urban Sports Club, and more.
