Job Description
📋 Description Own strategy, execution, and optimization of email-driven customer journeys for demand generation Design scalable lifecycle programs guiding prospects through the buyer journey from initial Collaborate with marketing, operations, and GTM teams to turn priorities into personalized Combine marketing automation expertise with analytics and strong content to improve engagement and Hands-on role focused on building programs, testing ideas, and driving continuous improvement. Leverage modern tools, data insights, and automation strategies to shape a growing marketing 🎯 Requirements 4+ years in B2B email marketing, lifecycle marketing, nurture programs, or related roles. Hands-on experience building automated campaigns using Marketo or another major marketing Proven track record creating lifecycle journeys, segmentation, personalization, and re-engagement Strong understanding of email production, responsive design, QA, testing, deliverability, and list Experience analyzing campaign performance and driving improvements based on data insights. Excellent writing, editing, project management, and ability to coordinate multiple campaigns and 🎁 Benefits Competitive annual base salary range of $80,000 - $100,000. Annual bonus opportunity of 10%. Comprehensive medical, dental, and vision insurance. Flexible Spending Accounts (FSA) options. PTO, holidays, and floating holidays. 401(k) with company match and immediate vesting.
