Job Description
📋 Description Develop and execute comprehensive go-to-market strategies covering product positioning, pricing Lead cross-functional collaboration across product, sales, marketing, service, compliance, and Define launch objectives, timelines, success metrics, and post-launch feedback processes while Partner with product and marketing teams to create compelling value propositions and differentiated Coordinate sales training, partner education, launch materials, marketing campaigns, digital Monitor product adoption, evaluate launch performance using data-driven insights, and recommend 🎯 Requirements Bachelor's degree in Business, Marketing, Communications, or a related field, or equivalent 7+ years of experience in product marketing, commercialization, or go-to-market execution within Demonstrated success leading complex cross-functional product launches and commercialization Strong program and project management skills with the ability to coordinate multiple stakeholders Knowledge of health insurance, ancillary insurance products, broker distribution models, and health Excellent communication, presentation, and stakeholder management skills with the ability to 🎁 Benefits Competitive base salary ranging from $82,000 to $115,000, based on experience and location. Eligibility for an annual performance-based incentive plan. Comprehensive and affordable medical, dental, and vision benefits. 401(k) plan with up to 6% company match, fully vested from day one. 3.5 weeks of paid time off plus 11 paid holidays. Fully remote work opportunity with company-provided equipment.
