Job Description
📋 Description Define go-to-market strategy, positioning, and launches for Benchling’s platform. Collaborate with Product, Sales, CX, and Marketing to translate complex capabilities into customer Own pricing, packaging, and enablement for the field. Partner with Product and Engineering to inform product decisions with market insights. Develop customer understanding and market intelligence for enterprise software and AI. Create narratives and enablement to help teams communicate Benchling’s value. 🎯 Requirements 6+ years in product marketing or related B2B GTM role. Experience marketing complex/technical products (data platforms, APIs, SDKs, integrations Owned positioning, messaging, launches, and sales enablement. Strong writer; able to translate technical detail into clear value. Ability to navigate enterprise buying dynamics and communicate to diverse stakeholders. Comfort with ambiguity and cross-team execution; curiosity to learn new domains. 🎁 Benefits Hybrid work with on-site collaboration; 3 days/week in-office. Inclusive, equal-opportunity environment. Opportunities to work with AI-enabled biotech software and enterprise customers.
