Performance Marketing Manager (Meta & App Campaigns)

📋 Description Own and optimize paid acquisition across mobile channels Manage Meta app install campaigns: targeting, creative tests, budgets Support Google App Campaigns, Apple Search Ads, Google Play ads Monitor performance and optimize CPI/ROAS Manage tracking integrations for measurement Develop dashboards and reports for leadership 🎯 Requirements Hands-on paid acquisition experience, especially Meta app install campaigns Strong performance marketing knowledge: audience strategy, creative testing, budgeting Experience analyzing campaigns to improve CPI/ROAS Familiar with AppsFlyer and Google Analytics 4 Experience implementing conversion tracking and measurement frameworks Knowledge of SKAdNetwork and ATT 🎁 Benefits Own high-impact performance initiatives Hands-on role with autonomy Exposure to multiple platforms and mobile strategies Collaborative environment with analytics and leadership Training and platform exposure as needed Flexible remote work