Performance Marketing Manager (Meta & App Campaigns)

📋 Description Own and optimize paid acquisition across mobile channels. Focus on Meta app install campaigns with audience targeting and budget allocation. Collaborate with creative and marketing teams to test concepts and messaging. Monitor performance and implement optimization to improve CPA/ROAS. Manage tracking integrations for attribution and analytics. Develop dashboards and reports to guide strategic decisions. 🎯 Requirements Hands-on digital marketer with experience managing paid acquisition campaigns. Proven ability to drive measurable results in mobile marketing. Strong understanding of audience strategy, creative testing, and budget management. Experience with AppsFlyer and Google Analytics 4. Knowledge of Google App Campaigns, Apple Search Ads, and Google Play Console Ads is preferred. Understanding of SKAdNetwork and ATT privacy changes. 🎁 Benefits Opportunity to own high-impact performance initiatives. Hands-on role with autonomy and growth potential. Exposure to multiple advertising platforms and advanced strategies. Collaborative environment with analytics and leadership teams. Training and support for additional platforms when needed. Flexible remote work environment.