Sr. Growth Marketing Specialist

📋 Description Own acquisition performance for assigned product categories and be the primary expert on metrics Analyze unit economics including CAC, LTV-to-CAC, contribution margin, and payback periods to guide Build, launch, monitor, and optimize paid acquisition campaigns across Meta, Google, YouTube, and 🎯 Requirements 4+ years of experience in growth marketing, performance marketing, or similar acquisition-focused Experience managing meaningful ad budgets across Meta Ads, Google Ads, YouTube, mobile advertising Experience developing, testing, and optimizing performance creative across static, video, and UGC Strong understanding of A/B testing, CRO, and experimentation frameworks. Advanced analytical skills with Excel, Google Sheets, and BI/product analytics tools like Looker Solid understanding of marketing measurement fundamentals (UTM tracking, conversion tracking 🎁 Benefits Competitive compensation package. Full medical, dental, and vision benefits. Maternity and paternity support. Four weeks of vacation annually with dedicated holidays. Stock option grant opportunities. Fully remote work environment with flexible location in Canada.