Job Description
📋 Description Lead copy development and brand maintenance across channels. Develop funnel-wide copy from awareness to conversion. Evolve brand tone and strategic copy philosophies to stay modern. Define and refine overall copy process and briefs. Provide consistent copy direction to media, design, and animation. Identify copy opportunities across marketing channels and address them in briefs. 🎯 Requirements 6-8 years experience writing in-house or external agency. 2-4 years within B2B SaaS. Excellent ability to create brand messaging. Strong understanding of channel nuances and campaign-specific copy. Excellent POV on copy across the funnel from TOFU to LOFU. Strong understanding of B2B SaaS products, industry, and challenges. 🎁 Benefits Inclusive and diverse environment with DEI commitments. G2 Gives philanthropic program participation.
