Job Description
📋 Description Define the vision and strategy for Appian’s global customer advocacy and reference program in Manage and grow a pipeline of customer champions for advocacy opportunities. Build compelling customer narratives for case studies, speaking engagements, and media Develop and oversee the customer reference pipeline with internal teams and stakeholders. Identify customer successes, capture stories, and secure external permissions. Provide customer insights to strengthen marketing strategies across regions and buyers. 🎯 Requirements 12+ years in B2B Marketing, Sales, Customer Success, or related field; 5+ years in customer 5+ years of people-management experience with senior executives and stakeholders. Proven success in developing and scaling customer storytelling programs. Strong executive relationships and ability to secure external participation. Excellent writing, presentation, and storytelling skills; experience with multiple formats Strong project management and cross-functional collaboration skills; Bachelor’s degree or 🎁 Benefits Base Salary Range: $175,000 – $350,000 USD Comprehensive benefits package including health, retirement, and learning resources. Tuition reimbursement, flexibility programs, and equity opportunities where applicable. Inclusive culture with affinity groups and leadership development.