Global Paid Search Marketing Manager

📋 Description Own search portfolio evolution with AI-driven strategies Implement Value-Based Bidding to align spend with pipeline value Integrate AI features to scale performance and uncover demand Design and analyze structured A/B and multivariate tests Provide holistic, real-time in-market reporting Collaborate on Martech and data integrations with CRM/MA platforms 🎯 Requirements BA/BS in Marketing, Business, Economics, Math, or related analytical field 3–5 years managing enterprise-level, full-funnel paid search campaigns Strong analytical rigor and statistical significance testing Experience with Value-Based Bidding and offline conversion feedback AI-driven search features, automated bidding, predictive analytics Martech proficiency: Google Ads, Bing Ads, Salesforce, Marketo/Eloqua, Google Analytics/GA4, GTM 🎁 Benefits Health, dental, and vision insurance 401(k) with company match Paid leave, PTO, parental leave Total Rewards program details at rewards.okta.com