Director of Mobile Games User Acquisition

📋 Description Lead paid growth initiatives for mobile gaming portfolio. Own user acquisition strategy and performance roadmap. Manage UA budget and P&L, scaling volume with strong ROAS. Define channel strategies across Meta Ads, Google UAC, and others. Mentor and develop a team of UA specialists. Collaborate with creative, product, and data teams to optimize measurement and growth. 🎯 Requirements 5+ years in mobile UA, with at least 2 years in a leadership role. Proven track record scaling mobile games in Tier 1/2 markets with strong ROAS. Deep expertise in Meta Ads and Google UAC, including structure, bidding, optimization, testing. Strong knowledge of LTV, cohort analysis, attribution, and data-driven decisions. Experience mentoring UA specialists and guiding strategic direction. Hands-on with mobile measurement platforms (Adjust, AppsFlyer or similar). 🎁 Benefits Fully remote work environment. Lead growth strategy for high-impact mobile gaming products. Ownership of significant acquisition budgets and growth initiatives. Opportunity to build a high-performing UA team. Collaborative environment with creative, product, and data experts. Exposure to innovative growth technologies and AI-powered marketing solutions.