Director of Mobile Games User Acquisition
JobgetherJob Description
📋 Description Lead paid growth initiatives and acquisition investments across mobile gaming products. Own UA strategy and performance marketing roadmap for flagship game and portfolio. Manage UA budget and P&L, scale volume with strong ROAS in Tier 1/2 markets. Define channel strategies across Meta Ads, Google UAC, and other platforms. Establish expansion plans for new growth opportunities and market penetration. Lead, mentor, and develop a team of UA specialists with a culture of improvement. 🎯 Requirements 5+ years in mobile user acquisition, with at least 2 years in leadership/director roles. Proven track record scaling mobile games profitably in Tier 1/2 markets with strong ROAS. Deep expertise in Meta Ads and Google UAC, including structure, bidding, optimization, creative Strong understanding of LTV modeling, cohort analysis, attribution, data-driven decisions. Experience mentoring UA specialists and providing strategic direction. Hands-on with mobile measurement platforms like Adjust or AppsFlyer. 🎁 Benefits Fully remote work environment with flexibility to work from anywhere. Opportunity to lead growth strategy for high-impact mobile gaming products. Ownership of significant acquisition budgets and strategic growth initiatives. Opportunity to build and develop a high-performing UA team. Collaborative environment with creative, product, and data experts. Ability to influence company-wide acquisition strategies and processes.