Director of Mobile Games User Acquisition
JobgetherJob Description
📋 Description Lead paid growth for mobile games with profitable UA systems. Own UA strategy and performance marketing roadmap. Manage UA budget and P&L; scale with strong ROAS. Define channels: Meta Ads, Google UAC, and more. Mentor UA team and collaborate with creative, product, data. Build reporting tying spend to LTV, retention, profitability. 🎯 Requirements 5+ years in mobile UA; 2+ years in leadership/director role. Proven track record scaling mobile games in Tier 1/2 markets with strong ROAS. Deep expertise in Meta Ads and Google UAC; structure, bidding, testing. Strong LTV modeling, attribution, data-driven decisions. Experience mentoring UA specialists; strategic direction. Hands-on with mobile measurement platforms (Adjust, AppsFlyer, etc.). 🎁 Benefits Fully remote work environment with flexibility to work from anywhere. Opportunity to lead growth strategy for high-impact mobile gaming products. Ownership of significant acquisition budgets and growth initiatives. Build and develop a high-performing UA team. Collaborative environment with creative, product, and data experts. Influence company-wide acquisition strategies and operational processes.