Meta PPC Specialist

📋 Description Own strategy, execution, optimization of paid social campaigns across verticals. Plan, build, launch full-funnel Meta campaigns (targeting, structure, bidding, creative). Analyze CPL, ROAS, CAC, frequency, attribution, conversions. Design and run structured A/B tests across creatives, audiences, offers, pages. Collaborate with creative teams on ad concepts and performance-driven assets. Optimize to increase qualified leads for service-based and ecommerce. 🎯 Requirements 4+ years managing Meta Ads campaigns. Agency or performance marketing background. Proven lead-gen campaign results. Expertise in Meta Ads Manager, Pixel, CAPI, optimization workflows. Audience segmentation: Lookalike/Custom Audiences, interest/behavior. Advantage+ campaigns and Meta AI optimization experience. 🎁 Benefits Fully remote work with location flexibility. Competitive compensation: $4.00 USD/hour. Opportunity to manage high-impact campaigns across industries. Performance-focused team valuing data, experimentation, and innovation. Professional development in a fast-moving digital marketing environment. Flexible remote setup for productivity and work-life balance.