Meta PPC Specialist

📋 Description Own strategy, execution, and optimization of paid social campaigns across multiple verticals. Plan, build, launch, and manage full-funnel Meta campaigns: targeting, structure, creative Analyze CPL, ROAS, CAC, frequency, attribution, and conversion rates to improve results. Design and run structured A/B tests across creatives, audiences, offers, messaging, landing pages. Collaborate with creative teams on ad concepts, hooks, formats, copy, and assets. Optimize campaigns to increase qualified lead volume for services and ecommerce. 🎯 Requirements 4+ years hands-on experience managing Meta Ads campaigns. Experience in a digital marketing agency or performance marketing environment. Proven success managing lead generation campaigns with measurable results. Strong expertise in Meta Ads Manager, Business Manager, Meta Pixel, and optimization workflows. Advanced audience segmentation: Lookalike/Custom Audiences, interest/behavior targeting. Experience with Advantage+ campaigns and Meta AI-powered optimization features. 🎁 Benefits Fully remote work with flexibility to work from anywhere. Competitive compensation of $4.00 USD/hour. Opportunity to manage high-impact paid media campaigns across industries. Work with a performance-focused team valuing data, experimentation, and innovation. Opportunity to expand expertise in advanced Meta strategies and growth marketing. Professional development in a fast-moving digital marketing environment.