Paid Media Strategist

📋 Description Manage and optimize paid media campaigns across studies. Analyze performance and share actionable insights to guide enrollment. Make day-to-day pacing, allocation, targeting, and creative testing decisions. Own paid media strategy within your portfolio and coordinate with leadership. Adapt campaigns to evolving enrollment timelines and localized markets. Translate data into concrete recommendations to improve enrollment outcomes. 🎯 Requirements Bachelor’s degree in marketing, business, communications, or equivalent. 3+ years managing paid media campaigns (Meta/Google). Hands-on media buying and optimization in Meta. Six-figure budgets across Meta/Google campaigns. Strong analytics/attribution with GA4, Looker Studio, Tableau. Excellent written and verbal communication to stakeholders. 🎁 Benefits Medical, Dental, Vision Generous PTO No nights or weekends 401K with discretionary match Quarterly bonus plan Travel to nationwide conferences (US-based, expenses paid)