Marketing Specialist

📋 Description Conduct market research on consumer requirements, habits and trends Brainstorm and develop ideas for creative marketing campaigns Assist in outbound or inbound marketing (content, advertising, events planning) Liaise with external vendors to execute promotional events and campaigns Collaborate with marketing to coordinate brand awareness Plan and execute campaigns to reach target audiences via social media, email, TV 🎯 Requirements Proven experience as marketing specialist or similar role Thorough understanding of marketing elements (traditional and digital) and market research methods Demonstrable experience in marketing data analytics and tools MS Office, marketing software (Adobe Creative Suite & CRM) and web analytics tools Knowledge of HTML, CSS and web development tools (Dreamweaver) desirable BSc/BA in marketing, communications or equivalent