Content Strategist

📋 Description Develop online content strategies with clients and CG teams Create buyer personas, identify pain points, refine messaging Build content calendars and distribution/SEO plans Write, edit, and optimize content for SEO and lead generation Create marketing automation content (emails and CTAs) Educate stakeholders and implement cross-team content workflows 🎯 Requirements Strong knowledge of content marketing strategies and SEO Proficiency with SEO tools: Moz, AdWords, SEMrush, etc. Excellent writer; tailor content to audience pain points Analytics: Google Analytics to measure and adjust content Understand PR, ads, branding, and content marketing synergy Able to manage multiple tasks on deadline; self-starter