Playable Ads Strategist

📋 Description Analyze playable performance to extract actionable insights and drive iterative improvements Benchmark market trends and ad networks to uncover opportunities for ideation and creative differentiation Define and craft playable briefs combining performance data, game feel expertise, and strong art direction (including asset guidance) Monitor and optimize playable performance over time, shaping strategies to continuously improve engagement and conversion Partner closely with cross-functional teams (Product, User Acquisition, Video, Analytics, etc.) to align ideation, production priorities, and overall playable strategy Proactively identify and implement process and product improvements to elevate the efficiency and impact of playable development 🎯 Requirements You have at least 3 years of experience in the Creative Production segment You have exceptional project management skills You have strong ability to develop detailed playables briefs You show strong interest and knowledge of the mobile apps industry and know how to benchmark and brainstorm innovative ideas You have a good eye for design and is capable to articulate design decisions You have experience in a creative/art direction role with third-party providers 🎁 Benefits Competitive salary and benefits according to country Full remote for abroad candidates; relocation to Paris possible Hybrid for candidates based in France