Senior Social Media Manager
BybitJob Description
📋 Description Define and execute global social media strategy across X, Instagram, TikTok, LinkedIn, YouTube, and emerging platforms. Translate crypto and fintech concepts into platform-native content for traders, retail users, and Web3. Build and maintain Bybit's social voice aligned with Brand 6.0. Develop channel-specific strategies balancing global consistency with regional relevance. Lead and mentor a global social media team; manage production and influencer agencies. Establish workflows, content briefs, and approval processes for quality at scale. 🎯 Requirements 4–8 years of social media experience; at least 3 years in a leadership role. Marketing background focused on campaigns, narratives, and audiences. Proven track record growing global brand social accounts at scale (1M+ followers). Strong project management; multi-workstreams, agencies, deadlines. Experience with Sprinklr or similar enterprise platforms. AI-native; crypto/web3/fintech familiarity a plus; English fluency. 🎁 Benefits Study Growth Fund for professional development. Internal events and team-building activities. Global collaboration with colleagues around the world. Career advancement opportunities within a rapidly expanding company. Internal mobility: long-term development and internal opportunities.