Job Description
📋 Description Own and deliver on the D&D social strategy across platforms. Track trends, platform updates, and brand behavior to stay culturally relevant. Build analytics framework: define metrics, track performance, share insights. Foster a test-and-learn culture; design experiments and scale what works. Collaborate with Product, Marketing, Creative, and Franchise teams to influence content. Maintain an editorial calendar balancing moments, launches, and real-time opportunities. 🎯 Requirements 5–8 years of social media experience; 2–3 years in senior/lead role. Ability to develop sophisticated social strategies and execute hands-on. Deep knowledge of major social platforms; curiosity about future trends. Strong analytics: Sprinklr, Sprout Social, Brandwatch, or native analytics. Excellent communicator; present analytics and results to leadership. Proven ability to influence cross-functional teams for content/resources. Experience managing brand social accounts with engaged fan communities. 🎁 Benefits Passion for D&D, tabletop RPGs, or gaming communities. IP/franchise brand experience with engaged fans. Familiarity with creator/influencer partnerships. Experience with paid social as a complement to organic.