Senior Product Marketing Manager – Innovation & Future Growth
ExperianJob Description
📋 Description Own product marketing strategy from discovery to launch. Collaborate with Product, Design, Research and Analytics to inform the 0-1 process. Define target segments, value propositions and positioning. Lead product marketing for innovations from concept to launch. Turn complex capabilities into compelling customer propositions. Measure adoption and outcomes to improve performance. 🎯 Requirements Significant experience in B2C product marketing or product strategy. Experience taking products from 0→1 with discovery, validation, launch. Influencing product strategy through customer, market and competitive insight. Defining positioning and go-to-market strategies that drive adoption. Deep understanding of customer research, experimentation and data-driven development. Experience using AI and modern tooling to accelerate insight generation. 🎁 Benefits Hybrid working: 40% office based Strong compensation package and discretionary bonus Pension, Bupa healthcare, Sharesave scheme 25 days annual leave + 8 bank holidays + 3 volunteering days Inclusive, award-winning culture and equal opportunity employer