Job Description
📋 Description Produce and direct creative across paid surfaces (Meta, YouTube, CTV) with large ad budgets. Own and understand P&L impact of ad campaigns across channels. Shape Owner's brand across channels, ensuring assets meet brand and quality standards. Build and own the creative testing framework and briefs for each sprint. Oversee QC for in-house and contractor creatives; establish scalable review processes. Establish organic-to-paid creative pipeline; adapt top organic performers. 🎯 Requirements 5+ years of experience in creative direction for performance marketing. Portfolio of performance creative across Meta, YouTube, CTV, lifecycle. Data fluency: translate campaign data into creative direction. Experience building creative testing frameworks and production pipelines at scale. Comfort with full-funnel creative: ads, landing pages, email, CRO. Active use of AI-enabled tools, automation, and workflows. 🎁 Benefits Comprehensive health coverage, remote-first workplace, unlimited PTO. Remote-first culture with distributed teammates.
