Marketing Manager - Demand Generation and Campaign Management

📋 Description Develop annual marketing campaigns aligned to sales and revenue goals. Lead national/targeted campaigns: define audiences, objectives, media. Optimize assets and content within marketing campaigns. Direct lead qualification and nurturing with internal/external resources. Measure campaign effectiveness with focus on pipeline impact. Budget annually and forecast marketing spend monthly. 🎯 Requirements 10+ years marketing experience with 5+ years leading demand gen teams. Advanced design of programs for distributors and retailers. Strong Salesforce.com skills: campaign tracking, reporting, dashboards. Proven ability to design and execute high-impact demand gen and cross-sell. Experience leading marketing teams. Experience creating and managing a marketing budget. Bachelor's and Master's degrees preferred.