Job Description
📋 Description Partner with Commercial org to scale play in expanded retail and experiential verticals. Develop scalable program frameworks for Magic play in new environments. Own strategy and execution across Magic play for new-to-play acquisition, from concept to launch. Establish metrics for acquisition/expansion programs; use data-driven insights to optimize. Serve as liaison between central Play Team and international teams; ensure alignment. Build regional feedback loops to surface market insights and inform global play strategy. Ensure expansion aligns with long-term ecosystem health, balancing growth and retention. Influence cross-functional stakeholders across Commercial, Marketing, Organized Play, and Regions. 🎯 Requirements Minimum of 5 years experience leading complex, cross-functional initiatives. Proven success launching or scaling programs in retail, experiential, or group-focused environments. Experience crafting and executing acquisition strategies with measurable business impact. Strong strategic thinking paired with operational excellence and follow-through. Ability to influence without direct authority in a global, matrixed organization. Excellent written and verbal communication skills, including executive-level storytelling. 🎁 Benefits Health & Wellness Time Off to Recharge Financial Well-being Life & Family Support Volunteer and Community Initiatives Learning & Development
