Job Description
📋 Description Lead, coach, and develop the lifecycle marketing team. Create and manage automations and campaigns across channels (email, SMS, push). Personalize communications to drive relevance and engagement. Build segmentation from data to target the right audience at the right time. Build, scale, and optimize customer journeys in SFMC, Klaviyo, or Braze. Oversee marketing automation performance and expand SMS/push channels. 🎯 Requirements Experience leading, coaching, or managing a small team. 3+ years of email/database marketing or related function. 3+ years in marketing automation platforms (Braze, Klaviyo, SFMC); Braze certs preferred. Familiarity with Salesforce CRM. Direct response marketing experience. Knowledge of loyalty programs, subscriptions, and loyalty flows. 🎁 Benefits Generous healthcare package Monthly team events and activities Flexible holidays with banked days Casual dress code Dog-friendly Yaletown office near SkyTrain Professional development: conference fees covered