Senior Data Scientist – Marketing Mix Optimization (MMO Enhancements)

📋 Description Design, develop, and enhance MMO solutions for budget allocation. Build models to quantify marketing effectiveness and optimize media investments. Develop optimization frameworks to allocate budgets across channels under constraints. Analyze historical marketing and sales data to identify opportunities. Create scenario planning and what-if simulations to evaluate strategies. Collaborate with stakeholders to translate analytics into actionable recommendations. 🎯 Requirements Bachelor's or Master's in quantitative field (stats/math/CS/econ/OR/engineering). 4+ years hands-on data science, marketing analytics, or MMO. Strong Python programming. Strong SQL for data extraction and analysis. Expertise in regression modeling and applied statistics. Experience with large marketing datasets and optimization models. 🎁 Benefits Dynamic career growth and mentorship. Idea Tanks for innovation and collaboration. Growth Chats to learn from peers. Certifications covered to support your growth.