Job Description
📋 Description Develop, execute, and optimize brand strategies to grow awareness. Lead go-to-market plans and product launches. Partner with Marketing, Sales, Finance, Ops for growth. Own brand positioning and storytelling across touchpoints. Manage external agencies to ensure on-brand execution. Use market research and insights to identify growth opportunities. 🎯 Requirements 3-5+ years brand management in CPG. Data analysis with syndicated data (IRI/Circana, SPINS). Cross-functional leadership across Marketing, Sales, Finance, Ops. Experience managing brand budgets with ROI focus. Familiar with digital marketing and e-commerce basics. Bachelor's in Marketing/Business; MBA preferred. Advanced PowerPoint and Excel skills. 🎁 Benefits Health Insurance: Medical, Dental, Vision 401K with Matching Discounts on GT's products Corporate LifeMart discounts Weekly food trucks and quarterly events
