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Job Description
📋 Description Lead a four-person demand-gen team across ABM, inbound, and digital. Establish GTM swim lanes to reduce ownership ambiguity. Own pipeline and revenue metrics with Sales leadership. Direct global digital media budgets; optimize paid/organic channels. Drive AI-first automation to convert signups into spenders. Collaborate with central teams to align growth goals. 🎯 Requirements People management: lead senior ICs or managers. GTM & Accountability: design and execute B2B demand gen incl. ABM. Direct funnel & budget ownership: multi-channel budgets with attribution. Cross-functional influence: partner with Sales, Product Marketing, Events, Brand. MarTech proficiency: SFDC, Marketo, automation; AI-driven workflows. Agile workflows: scalable asset libraries and agile asset mgmt. Vertical experience: Public Sector, Non-profit, Healthcare, or HLS. Data analytics: Tableau-based insights and reporting. 🎁 Benefits Remote-friendly work with USA-based role. Health, dental, and vision insurance. 401(k) with company match. Generous paid time off. Parental and wellness leave. Equity eligibility and annual bonus.
