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Job Description
📋 Description Partner with Marketing leadership to plan budget, channel mix, and strategy. Own end-to-end analytics across channels; translate data into growth strategies. Lead measurement frameworks: MMM, MTA, attribution, and incrementality. Build dashboards and KPIs; create a trusted marketing analytics ecosystem. Improve the data foundation: pipelines, models, and definitions with Analytics Engineering. Influence executive decisions by delivering data-driven insights. 🎯 Requirements 8+ years in marketing or growth analytics with senior-level influence. Strong business acumen and curiosity to solve marketing problems in regulated spaces. Experience evaluating Paid, Lifecycle, Direct Mail, and Partnerships channels. Fluent in marketing measurement: attribution, incrementality, funnel analysis, ROI. Strong SQL; Python or R for advanced analysis, models, or experimentation. Commitment to data quality, definitions, and analytics infrastructure. 🎁 Benefits Health, Dental, Vision benefits plus savings plans Mac computers and work-from-home stipend Monthly internet and phone reimbursement Employee Stock Purchase Plan (ESPP) and RSUs 401(k) with company match Tuition reimbursement