Job Description
📋 Description Lead customer marketing strategy across advocacy, lifecycle, and community programs Build a scalable customer story engine with stories, references, and proof Partner with Product, Solutions Marketing, Brand, Field, and Sales to align insights with GTM Create programs for customer engagement across digital and in-person formats Establish goals, governance, and operating rhythms to drive growth Lead lifecycle marketing from onboarding to renewal and customer education 🎯 Requirements 12–15+ years in B2B SaaS or enterprise technology marketing with leadership in customer marketing Strong command of customer listening, engagement signals, and customer health metrics Proven success building advocacy, customer stories, and reference programs Ability to lead cross-functional teams in a matrixed enterprise Exceptional storytelling, executive communication, and program leadership Experience partnering with Product, Sales, Field, and Marketing to drive GTM strategy 🎁 Benefits Join a global Siemens Software environment with strong resources Remote work in a flexible, high-growth setting Build and lead a scaling customer marketing org spanning advocacy and insights Competitive compensation with growth opportunities
