Job Description
📋 Description Own NA regional outcomes of three campaign verticals. Localize campaign content, assets, and experiences for NA. Plan and run field activity: regional events, ABM programs, touchpoints. Partner with sales in-region to align campaigns to pipeline priorities. Coordinate with Brand and Product Marketing for voice and positioning. Track campaign performance in-region and feed results for optimization. 🎯 Requirements 4+ years of B2B field marketing, campaign management, or integrated marketing. Track record of executing multi-channel campaigns that drive pipeline. Experience planning and running events end-to-end: conferences, field dinners, ABM programs. Comfort working with Sales on target accounts and pipeline priorities. Strong project management to run multiple campaigns and events. Familiarity with ABM and measuring regional campaign performance. 🎁 Benefits Equity and 401K Bi-annual, in-person company off-sites Inclusive team culture and growth opportunities Opportunity to have meaningful impact on Laurel's trajectory
