Modern Trade Sales Manager

📋 Description

• Develop and execute Modern Trade sales strategies aligned with revenue targets.
• Manage relationships with modern trade accounts and retail chains.
• Drive sales, distribution, product visibility across outlets.
• Develop annual business plans for key accounts with targets, promotions and visibility.
• Negotiate terms, margins, promotional investments, and listings with partners.
• Monitor sales, inventory, sell-through and market performance.

🎯 Requirements

• Strong expertise in Modern Trade sales and business development.
• 5–19 years of relevant experience in modern trade, key account management, retail sales, or
• Proven experience managing large retail chains and modern trade accounts.
• Strong understanding of retail formats, margins, promotions, negotiations, and commercial
• Excellent account management and relationship-building skills.
• Strong analytical and numerical abilities with experience interpreting sales data.